Europlay

Europlay was an Italian pinball manufacturer in Quarto Inferiore, near Bologna, that grew out of R.M.G. (Renato Montanari Giochi), the Montanari family's flipper shop on the same site since the 1960s. From Tic & Toc in October 1974 through Sinbad and Dragon in 1979 — the last releases, issued under the New Europlay name — the company built electromechanical machines for Italian arcades, most of them single-player takes on American Gottlieb designs. Sinbad, an electromechanical version of Gottlieb's solid-state game of the same name, was later described by a chronicler of Bologna's pinball trade as the company's biggest success.

Europlay also built a conversion kit, Jaws, for upgrading older electromechanical Gottlieb machines; Bologna rival Bell Coin Matic acquired the design in 1979 and sold a four-player rework as White Shark. Europlay's machine production ended by 1979, as the trade shifted to solid-state electronics the company never adopted in its own designs.