
Stern recently announced their new Stern Insider Membership Program – check out the press release here. Zach Sharpe, Director of Marketing at Stern Pinball, reveals some more details about the program below:
TWIP: What was the thought process behind the launch of the Stern Insider Program?
Zach Sharpe: We have wanted to do something to give folks access to the world of Stern outside of our current channels for many years. As part of our new website development and redesign, it provided the perfect opportunity to accomplish this goal. We have an amazing global community of pinball fans and we want them to feel like they are part of the Stern family.
TWIP: Can you give an example of what to expect at a Stern Insider Only event?
Zach: Stern Insider Only events will vary from private webinars or podcasts directly with our game designers/programmers/artists, to exclusive entrance or early access to a Stern sponsored party.
TWIP: You mention Early Access to the newest games, can you elaborate on what that entails?
Zach: Early access to the newest games can include webinars, videos or presentations, highlighting the development and behind the scenes insight into the production of our newest games from the team that makes them.
TWIP: Will the Insiders see new games reveals before the general public?
Zach: Possibly!
TWIP: The press release mentions “private access to exclusive webinars, videos and interviews with game designers, programmers, artists, and other Stern insiders” – can you give some more details on how that will work and what an Insider could expect?
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