Bonus PINcast: In-depth interview with Robert Mueller of Deeproot Pinball
As Deeproot Pinball begins sales of their very first title, Retro Atomic Zombie Adventureland, Jonathan from Pinball Magazine and Martin from Pinball News interview Deeproot Pinball's Founder and Principal, Robert Mueller. This in-depth conversation covers all aspects of the company, their first game's development, the options available to buyers, downloadable content, how, when, and where it will be manufactured, news on future titles and so much more.
Kineticist’s take
Robert Mueller on Deep Root Pinball launch, supply chains, and touchscreen-driven platform strategy.
Synopsis
Robert Mueller of Deep Root Pinball discusses the company's long-delayed first title, Retro Atomic Zombie Adventureland (RAZA), which officially launched pre-orders in December 2020 after years of setbacks. He addresses supply chain challenges, the transition from R&D to manufacturing, the two-tiered product strategy (Arcade and Extra editions), the innovative touchscreen 'pin bar' interface, and design philosophy rooted in classic Williams/Bally games. The interview reveals production timelines (4-6 weeks to ship), platform strategy for future titles, and customer payment handling.
Entities
- Deep Root Pinball· company
- Harry Williams· company
- Stern Pinball· company
- Williams· company
- Houston Arcade Expo· event
- TPF 2019· event
- Retro Atomic Zombie Adventureland· game
- Pinball News & Pinball Magazine Pincast· organization
- Jonathan Houston· person
- Martin A.· person
- Robert Mueller· person
- West Springs· venue